Unlock the Power of User-Generated Content

Harness your users' creativity inside your social media app, from captivating photos to engaging short videos and compelling stories—inspired by the beloved features found on popular social media platforms.

Available for
Advanced features

Creative Essentials for Your Social Media App

All-in-One Creative Solution

Enable your users to record sophisticated videos, stories and provide them with best-in-class editing tools for their static assets.

Combining modern recording features with powerful editing capabilities, our SDK can help you launch your dream app in a fraction of time.

Camera UI

Make it easy for users to record videos in your app. With our SDK you can create a unique experience that best matches your use case and caters to your users' needs.

Choose between a range of features to provide an intuitive creation process!

Story and Reels Creation

Stay on top of Social Media trends and enable your users to express themselves with ease.

Offer features such as dual camera recording, reactions, time-lapse, countdown timer, and audio overlays. With these, users can create memorable stories and reels. Whereas, you can benefit from high-quality user-generated content.

Smart Templates & Automation

Give designs and videos a jump start! Deliver templates that are easy to adapt. Automate image and content generation and streamline the process for users to create. This way, your users will save valuable time and resources.

Fully Customizable UI

Use the power of our creative engine without the restrictions of a rigid UI.

Every aspect of your app needs to feel like a native part of your brand. We get that. That’s why our SDK comes with a customizable UI. It makes it easy to blend it into your application and fit your use case.

Extensive Asset Library

Easily add photos, videos, graphics, and other assets. This provides the perfect creative content for your users.

With our SDK, you have access to an extensive asset library. The editor ships with dynamic stickers, filters, frames, and overlays. You can also add your own custom assets and templates. This will help your users kick-start their creative process.

Everything you need

Key Capabilities

Choose features that best match your use case and enable a smooth and enjoyable creation process.

Camera

Dual Camera

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Record from one or multiple cameras.

Timer

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Set a countdown (3s, 10s, or custom number) before starting recording.

Speed

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Define time-lapse & slow-motion settings.

React

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Record simultaneously with the front & back camera.

Editing

Transform

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Crop, flip, and rotate with ease. Preset crop ratios to common formats.

Trim

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Set the start and end time of videos.

Filters

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Over 60 state-of-the-art filters allow users to control the style and mood of their creations.

Adjustments

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Fine-tune designs with an exhaustive set of adjustment operations such as brightness and contrast.

Effect & Blur

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Add a unique mood to designs with effects & blur.

Element Snapping

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Snap stickers and text to control points for more precise placements.

Blend Modes & Grouping

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Define the blending behavior and grouping.

Undo & Redo

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Allow users to undo and redo all editing operations.

Composition

Timeline

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Arrange videos and elements on a timeline.

Asset Libraries

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Add custom assets for filters, stickers, overlays and frames.

Voiceover

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Record a voiceover.

Split

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Split video into multiple clips.

Merge Video

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Pick, edit and merge several video clips into a single visual sequence.

Video Collage

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Arrange multiple videos on a single page for immersive video collages.

Timed Elements

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Add a dynamic elements such as stickers and set their duration on the timeline.

Overlay Audio

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Add audio files to videos and set the mood through music or narration.

Templating

Design Templates

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Create role based design templates to jumpstart users’ creativity.

Text Variables

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Enable mass personalization and creative automation by embedding variables.

Placeholders & Lockable Designs

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Constrain templates to guide your users’ design and ensure brand consistency.

Configurable Presets

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Enforce a consistent aesthetic across all creations by using preset filters, adjustments, fonts, and crop ratios.

Customizability

Build Custom UIs

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Use the headless API powering all creative operations to implement an entirely custom UI.

Theming

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Change the editor theme to fit seamlessly with your app.

Media Libraries

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Set up custom libraries that are easily sortable.

Toolbar Customization

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Reposition toolbar elements, change icons, or rename tools to fit your use case.

Internationalization

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Add support for additional languages, and customize any button label.

Export Options

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Export designs in JPG, PNG, or PDF with custom quality, page ranges, and dimensions.

Social Media Applications

User Generated Content

Empower users to create Reel or Story-like short-form video right inside your app.

Social Media Publishing

Enable multi-channel video creation and publication in your social media tool. Deliver a unified video creation experience to your users whether they’re targeting TikTok, Instagram or Youtube.

Marketing Automation

Our powerful engine API, enables you to automatically generate short videos at scale, saving you time and resources.

Personalized Video

Whether powering sales outreach or a CRM, personalized video messaging is the most effect way to engage with an audience.

Your partner in crime

Why IMG.LY ?

Battle-tested

Our SDK has matured in demanding environments, powering 500+ million creations per month.

Scalable & Future-Proof

We regularly release new features and improvements to help you stay ahead of industry shifts.

Customization

Our SDK can be flexibly customized, you can even build custom UIs and extend the editor functionality.

Cross-platform

Our SDK is optimized across platforms ensuring consistent rendering and interoperability.

And there’s more

Check Out Other Use Cases

Learn more about related social media solutions.

More from IMG.LY

IMG.LY for Brands & Agencies

Automate design processes and generate on-brand marketing materials with ease.

IMG.LY for Marketing Tech

Scale and automate any creative workflow.

Camera SDK

Make in-app recording easy with our Camera SDK.

Photo Editor SDK

Bring beautiful photo editing to your applications.

Creative Editor SDK

Empower your users with an easy-to-use design editor.

IMG.LY for DAM

Empower users to create, collaborate , and automate design tasks in your app.

Video Editor SDK

Powerful video editor for your iOS, Android, and web applications.

What Our Clients Say About Us

IMG.LY’s solution engineers did a deep dive on our business case and helped us implement a custom print kiosk UI

André Albrecht
Digital Solution Manager
 @ 
Brother

Our customers create over a million personalized postcards each year choosing from over hundreds of templates with IMG.LY’s SDK. It’s the only solution that allows us to build our own specialized, on-brand UI that integrates seamlessly with our platform.

Jeanine Zaalberg
Product Manager
 @ 
Swiss Post

Our app has photo-editing at the very core of its experience and the editor has been invaluable in making that vision happen. There are no other tools on the market up to the quality of PE.SDK.

Toby Green
Lead Developer
 @ 
Elbi

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