Embed product personalization that converts
An embeddable creative SDK for product customization, merchandising visuals, and storefront assets, so shoppers and merchants design without ever leaving your platform.
Scale personalized commerce
Turn assets into reusable starting points
Product designs, promotional graphics, and listing visuals, shipped faster from structured templates.
Make customization easier for non-designers
Shoppers, merchants, and store operators reach a usable result quickly, no design skills required.
Skip the in-house editor build
Embed a production-ready creative layer instead of months of building and maintaining one yourself.
Trusted by leading e-commerce platforms and the teams that build them
Integrating IMG.LY’s editor meant we didn’t have to build or maintain a complex editing layer ourselves. That kept our team focused on our core AI ad engine and saved us countless development hours — while still giving our customers the ability to polish and customize creatives at scale.
Hikari Senju
CEO, Omneky
With IMG.LY we built a central creative portal that now powers over 140 dealer campaigns across multiple automotive brands. Before this, asset creation was slow and inconsistent.
Martin Röhr
Product Owner, Digitas
By embedding IMG.LY’s editor we were able to hit key RFP requirements and deliver a template-based creative experience that now serves 1,000+ customers. It helped us win more deals and exceed enterprise expectations without needing to hire dedicated design teams.
Rob Driscoll
Director of PM, Optimizely
Since integrating IMG.LY’s editor, we now deliver 30,000+ ad creatives per month, dramatically shorten time-to-launch, and help our clients cut design spend by up to $10,000 per month.
Logan Welbaum
Founder, Plai
Our customers create over a million personalized postcards each year choosing from over hundreds of templates with IMG.LY’s SDK. It’s the only solution that allows us to build our own specialized, on-brand UI that integrates seamlessly with our platform.
Jeanine Zaalberg
Product Manager, SwissPost
From a developer’s perspective, the most powerful feature of the photo editor is the integration process. It was completely flawless, quick, and easy to integrate.
Stefano Fornari
CTO, Funambol
We compared IMG.LY SDK with other solutions and found that it would be the best fit for us since it provides all the features that are crucial for our use case.
Carem Pereira
SCRUM Manager, HP
How Digitas Germany Powers 140+ Dealer Campaigns Across 10 Automotive Brands
140+
campaigns live across 10 brands
600+
dealers creating assets self-serve
6+ mo
of build time avoided
Digitas Germany is a leading digital agency that helps brands build unified, high-impact customer experiences to accelerate business growth.
I showed the project internally to hundreds of colleagues. Everyone wants to use it for other clients. It’s a no-brainer once you see what’s possible.
Digitas Germany
Challenge
Manual, agency-driven campaign production across 9–10 automotive brands, 600+ dealers, and three languages — slow, costly, and dependent on outside teams.
Solution
A self-service campaign portal built on CE.SDK’s template engine, variable system, and server-side rendering. Dealers localize on-brand social, print, and video assets in seconds.
- 6+ months of estimated build time avoided.
- 3× more videos created per active user.
- 85% of videos now created fully in-app.
Key capabilities
Everything needed to embed personalized, production-ready content creation into your platform.
For your users
Templates for every product and campaign.
Structured starting points users adapt instead of rebuilding, the right format, assets, and constraints baked in.
Brand kits for enforcing guidelines.
Pre-defined color palettes, typography, and logo assets the editor enforces, every output stays on-brand by default.
For your platform
Browse all capabilities
What every e-commerce platform requires
The strongest platforms do not stop at product discovery and checkout, they help shoppers and teams create, personalize, and publish assets without friction.
A blank canvas is not a shopping workflow
Shoppers and merchandisers need a starting point. Templates reduce effort and make it easier to reach a confident, usable result quickly.
Templating demos
Most customers are not designers
The people customizing products care more about speed and confidence than creative freedom. Guided editing and AI assistance matter more than exposing every possible control.
Guided editing workflows
Personalization needs to scale across products and variants
E-commerce teams need to support many combinations of text, colors, images, SKUs, and formats. Structured editing and automation matter more than one-off manual design.
Product personalization demos
Creation should stay inside the shopping flow
Sending customers to outside tools breaks momentum and creates drop-off before purchase. Strong e-commerce products keep customization, preview, and purchase in one environment.
CreativeEditor SDK
Personalized outputs still need to be production-ready
Product designs and campaign assets generated at scale still need to be accurate, brand-safe, and ready for fulfillment or delivery downstream.
Creative automation demos
E-commerce platforms create more value when products and assets can be personalized, previewed, and published inside the buying workflow.
One creative engine across your e-commerce workflow
The same engine renders product customizers, listing images, banners, and video consistently across web, tablet, and mobile, with that surface exposed programmatically. Automate batch personalization for SKUs and storefronts, or let an AI agent draft variants that a merchandiser picks up in the UI (and vice versa). Same scene, same fidelity, no export-and-reimport in between.
Template-driven product customization
Structured starting points for shoppers, sellers, and merchandisers across common personalization workflows.
Merchandising and promotional asset creation
Product visuals, offer graphics, and campaign content, all in one workflow.
Cross-platform consistency
Same creation experience on web, tablet, and mobile, no rebuild per surface.
From first integration to working e-commerce customization workflows, fast
Most teams start with a focused proof of concept, validate the customization flow, and then expand into templates, automation, and production rollout.
Start with a working editor foundation
Use Starter Kits or a base integration to stand up a functioning editing experience inside your platform.
Configure the creative layer
Adapt the UI, feature set, and editing behavior to fit your product customization or merchandising workflow.
Add templates, assets, and output logic
Connect reusable templates, approved assets, and automation so personalized products and commerce visuals become easier to create and update.
Test and roll out
Validate the end-to-end flow, refine the experience, and move from proof of concept to production.
Why e-commerce teams trust IMG.LY
Built for non-designer adoption
Shoppers, merchants, and operators need a workflow that feels approachable, not a professional design tool that requires training.
Faster validation, lower build burden
Teams can prove the workflow early, avoid building editing infrastructure themselves, and keep engineering focused on what differentiates the commerce product.
Ready for personalization at scale
Templates, automation, export, and structured editing support the full range of e-commerce customization and merchandising workflows.
One engine across formats and platforms
Support design, video, and structured asset generation across web, mobile, and server-side workflows from one creative foundation.
More from IMG.LY
E-commerce products are no longer judged only by how well they sell
They are also judged by how easily users can personalize them. IMG.LY helps you embed that creation layer directly into your platform, with templates, multimedia editing, structured automation, and one creative engine across commerce workflows.
E-Commerce FAQs
CE.SDK embeds a full creative layer directly into your platform so shoppers or merchants can personalize products without leaving the product page. Templates provide a structured starting point for common customization use cases, text changes, image replacement, color selection, and layout-safe edits.
Yes. CE.SDK is built around guided, template-first creation. Locked and editable regions mean users only interact with the parts they need to change, and the editing experience can be simplified to match the expectations of your customer base.
Yes. CE.SDK supports structured editing and export workflows that generate consistent outputs for downstream use, connecting personalization in the storefront with fulfillment, production, or asset delivery.
Yes. Templates, headless rendering, and structured data workflows make it practical to create large numbers of variants without repetitive manual work, useful for SKU-heavy catalogs, campaign testing, and personalization at scale.
No. CE.SDK also supports promotional graphics, listing visuals, banners, social assets, and other commerce-related creative workflows, so platforms can use one creative engine across both product and marketing use cases.
Most teams reach a working proof of concept in one day using Starter Kits. Configuring templates, assets, and editing behavior typically takes one to three days before moving toward production rollout.