---
title: "Creative SDK for E-Commerce Platforms - IMG.LY"
description: "IMG.LY gives e-commerce products the creative infrastructure to embed design, video, and AI into product customization workflows."
url: "https://img.ly/industries/e-commerce/"
type: "page"
---

> This is the markdown version of [Creative SDK for E-Commerce Platforms - IMG.LY](https://img.ly/industries/e-commerce/). For all pages in one file, see [llms-full.txt](https://img.ly/llms-full.txt). For an index of all available pages, see [llms.txt](https://img.ly/llms.txt).

---

# E-Commerce: Embed product personalization that converts

An **embeddable creative SDK** for product customization, merchandising visuals, and storefront assets, so shoppers and merchants design without ever leaving your platform.

**Available for:**

- **Web:** [JavaScript](https://img.ly/docs/cesdk/js/get-started/overview-e18f40.md), [React](https://img.ly/docs/cesdk/react/get-started/overview-e18f40.md), [Angular](https://img.ly/docs/cesdk/angular/get-started/overview-e18f40.md), [Vue.js](https://img.ly/docs/cesdk/vue/get-started/overview-e18f40.md), [Svelte](https://img.ly/docs/cesdk/svelte/get-started/overview-e18f40.md), [Next.js](https://img.ly/docs/cesdk/nextjs/get-started/overview-e18f40.md)

- **Mobile:** [iOS](https://img.ly/docs/cesdk/ios/get-started/overview-e18f40.md), [Android](https://img.ly/docs/cesdk/android/get-started/overview-e18f40.md), [React Native](https://img.ly/docs/cesdk/react-native/get-started/overview-e18f40.md), [Flutter](https://img.ly/docs/cesdk/flutter/get-started/overview-e18f40.md)

- **Desktop:** [Mac Catalyst](https://img.ly/docs/cesdk/mac-catalyst/get-started/overview-e18f40.md), [macOS](https://img.ly/docs/cesdk/macos/get-started/overview-e18f40.md), [Electron](https://img.ly/docs/cesdk/electron/get-started/overview-e18f40.md)

[Get in Touch](https://img.ly/forms/contact-sales.md)

[Explore Demos](https://img.ly/demos.md)

## Scale personalized commerce

### Turn assets into reusable starting points

Product designs, promotional graphics, and listing visuals, shipped faster from structured templates.

### Make customization easier for non-designers

Shoppers, merchants, and store operators reach a usable result quickly, no design skills required.

### Skip the in-house editor build

Embed a production-ready creative layer instead of months of building and maintaining one yourself.

## Trusted by leading e-commerce platforms and the teams that build them

**Trusted by:** Digitas, Omneky, The Print Bar, Brandwatch, Planoly, HP, Shopify, Reuters, Hootsuite, Semrush, Shutterfly, one.com, Sprout Social, Constant Contact, Spread Group

> "Integrating IMG.LY’s editor meant we didn’t have to build or maintain a complex editing layer ourselves. That kept our team focused on our core AI ad engine and saved us countless development hours — while still giving our customers the ability to polish and customize creatives at scale." -- Hikari Senju, CEO, Omneky

> "With IMG.LY we built a central creative portal that now powers over 140 dealer campaigns across multiple automotive brands. Before this, asset creation was slow and inconsistent." -- Martin Röhr, Product Owner, Digitas

> "By embedding IMG.LY’s editor we were able to hit key RFP requirements and deliver a template-based creative experience that now serves 1,000+ customers. It helped us win more deals and exceed enterprise expectations without needing to hire dedicated design teams." -- Rob Driscoll, Director of PM, Optimizely

> "Since integrating IMG.LY’s editor, we now deliver 30,000+ ad creatives per month, dramatically shorten time-to-launch, and help our clients cut design spend by up to $10,000 per month." -- Logan Welbaum, Founder, Plai

> "Our customers create over a million personalized postcards each year choosing from over hundreds of templates with IMG.LY’s SDK. It’s the only solution that allows us to build our own specialized, on-brand UI that integrates seamlessly with our platform." -- Jeanine Zaalberg, Product Manager, SwissPost

> "From a developer’s perspective, the most powerful feature of the photo editor is the integration process. It was completely flawless, quick, and easy to integrate." -- Stefano Fornari, CTO, Funambol

> "We compared IMG.LY SDK with other solutions and found that it would be the best fit for us since it provides all the features that are crucial for our use case." -- Carem Pereira, SCRUM Manager, HP

Success story

How <strong>Digitas Germany</strong> Powers 140+ Dealer Campaigns Across 10
Automotive Brands
-----------------

[Digitas Germany video](https://www.youtube.com/watch?v=wDUyesH8Q58)

**140+** campaigns live across 10 brands | **600+** dealers creating assets self-serve | **6+ mo** of build time avoided

[Digitas Germany](https://www.digitas.de) is a leading digital agency that helps brands build unified, high-impact customer experiences to accelerate business growth.

> "I showed the project internally to hundreds of colleagues. Everyone wants to use it for other clients. It's a no-brainer once you see what's possible." -- Martin Röhr, Senior Project Manager, Digitas Germany

#### Challenge

Manual, agency-driven campaign production across 9–10 automotive brands, 600+ dealers, and three languages — slow, costly, and dependent on outside teams.

#### Solution

A self-service campaign portal built on CE.SDK's template engine, variable system, and server-side rendering. Dealers localize on-brand social, print, and video assets in seconds.

- 6+ months of estimated build time avoided.
- 3× more videos created per active user.
- 85% of videos now created fully in-app.

[Read full case study](https://img.ly/case-studies/digitas.md)

## Key capabilities

Everything needed to embed personalized, production-ready content creation into your platform.

### For your users

#### Templates for every product and campaign.

Structured starting points users adapt instead of rebuilding, the right format, assets, and constraints baked in.

[Learn more](https://img.ly/forms/contact-sales.md)

#### Brand kits for enforcing guidelines.

Pre-defined color palettes, typography, and logo assets the editor enforces, every output stays on-brand by default.

[Learn more](https://img.ly/docs/cesdk/js/rules/enforce-brand-guidelines-23a1e3.md)

#### AI generation built-in.

Generate product imagery, copy, and video inside the workflow, editable as soon as it lands.

[Learn more](https://img.ly/forms/contact-sales.md)

#### Channel-ready aspect ratios.

One-click presets for product listings, social, display, and email from a single template.

[Learn more](https://img.ly/forms/contact-sales.md)

### For your platform

#### Configurable UI for your storefront.

Lock layouts, brand assets, and production-critical fields. Scope toolsets per role so outputs stay consistent across SKUs and stores.

[Learn more](https://img.ly/forms/contact-sales.md)

#### Server-side variant rendering.

Generate product and campaign variants from your backend, headless engine, batch processing, predictable export.

[Learn more](https://img.ly/docs/cesdk/js/concepts/headless-mode/browser-24ab98.md)

#### Flexible export pipeline.

PNG, JPEG, PDF, WebP, and video, connect directly to fulfillment, order management, DAM, or downstream production.

[Learn more](https://img.ly/forms/contact-sales.md)

[Browse all capabilities](https://img.ly/capabilities.md)

## What every e-commerce platform requires

The strongest platforms do not stop at product discovery and checkout, they help shoppers and teams create, personalize, and publish assets without friction.

### A blank canvas is not a shopping workflow

Shoppers and merchandisers need a starting point. Templates reduce effort and make it easier to reach a confident, usable result quickly.

[Templating demos](https://img.ly/demos.md?tags=templating)

### Most customers are not designers

The people customizing products care more about speed and confidence than creative freedom. Guided editing and AI assistance matter more than exposing every possible control.

[Guided editing workflows](https://img.ly/demos/form-based-template-adoption.md)

### Personalization needs to scale across products and variants

E-commerce teams need to support many combinations of text, colors, images, SKUs, and formats. Structured editing and automation matter more than one-off manual design.

[Product personalization demos](https://img.ly/demos/product-editor-ui.md)

### Creation should stay inside the shopping flow

Sending customers to outside tools breaks momentum and creates drop-off before purchase. Strong e-commerce products keep customization, preview, and purchase in one environment.

[CreativeEditor SDK](https://img.ly/demos.md)

### Personalized outputs still need to be production-ready

Product designs and campaign assets generated at scale still need to be accurate, brand-safe, and ready for fulfillment or delivery downstream.

[Creative automation demos](https://img.ly/demos.md?tags=automated-generation)

E-commerce platforms create more value when products and assets can be personalized, previewed, and published inside the buying workflow.

## One creative engine across your e-commerce workflow

The same engine renders product customizers, listing images, banners, and video consistently across web, tablet, and mobile, with that surface exposed programmatically. Automate batch personalization for SKUs and storefronts, or let an AI agent draft variants that a merchandiser picks up in the UI (and vice versa). Same scene, same fidelity, no export-and-reimport in between.

**Available for:**

- **Web:** [JavaScript](https://img.ly/docs/cesdk/js/get-started/overview-e18f40.md), [React](https://img.ly/docs/cesdk/react/get-started/overview-e18f40.md), [Angular](https://img.ly/docs/cesdk/angular/get-started/overview-e18f40.md), [Vue.js](https://img.ly/docs/cesdk/vue/get-started/overview-e18f40.md), [Svelte](https://img.ly/docs/cesdk/svelte/get-started/overview-e18f40.md), [Next.js](https://img.ly/docs/cesdk/nextjs/get-started/overview-e18f40.md)

- **Mobile:** [iOS](https://img.ly/docs/cesdk/ios/get-started/overview-e18f40.md), [Android](https://img.ly/docs/cesdk/android/get-started/overview-e18f40.md), [React Native](https://img.ly/docs/cesdk/react-native/get-started/overview-e18f40.md), [Flutter](https://img.ly/docs/cesdk/flutter/get-started/overview-e18f40.md)

- **Desktop:** [Mac Catalyst](https://img.ly/docs/cesdk/mac-catalyst/get-started/overview-e18f40.md), [macOS](https://img.ly/docs/cesdk/macos/get-started/overview-e18f40.md), [Electron](https://img.ly/docs/cesdk/electron/get-started/overview-e18f40.md)

### I: Template-driven product customization

Structured starting points for shoppers, sellers, and merchandisers across common personalization workflows.

### II: Merchandising and promotional asset creation

Product visuals, offer graphics, and campaign content, all in one workflow.

### III: Cross-platform consistency

Same creation experience on web, tablet, and mobile, no rebuild per surface.

## From first integration to working e-commerce customization workflows, fast

Most teams start with a focused proof of concept, validate the customization flow, and then expand into templates, automation, and production rollout.

1. **Start with a working editor foundation** (1 day): Use Starter Kits or a base integration to stand up a functioning editing experience inside your platform.

2. **Configure the creative layer** (1–3 days): Adapt the UI, feature set, and editing behavior to fit your product customization or merchandising workflow.

3. **Add templates, assets, and output logic** (1–3 days): Connect reusable templates, approved assets, and automation so personalized products and commerce visuals become easier to create and update.

4. **Test and roll out** (1–2 weeks): Validate the end-to-end flow, refine the experience, and move from proof of concept to production.

[See integration guide](https://img.ly/docs/cesdk/)

## Why e-commerce teams trust IMG.LY

### Built for non-designer adoption

Shoppers, merchants, and operators need a workflow that feels approachable, not a professional design tool that requires training.

### Faster validation, lower build burden

Teams can prove the workflow early, avoid building editing infrastructure themselves, and keep engineering focused on what differentiates the commerce product.

### Ready for personalization at scale

Templates, automation, export, and structured editing support the full range of e-commerce customization and merchandising workflows.

### One engine across formats and platforms

Support design, video, and structured asset generation across web, mobile, and server-side workflows from one creative foundation.

## More from IMG.LY

### AI for Print on Demand

Let customers design print-ready products with AI, on web and mobile.

[Explore](https://img.ly/use-cases/ai-editor/print-on-demand.md)

### Creative SDK

Embed a full-featured photo, video, and design editor in any app.

[Explore](https://img.ly/products/creative-sdk.md)

### Photo Editor SDK

Native photo editing with filters, retouching, and stickers.

[Explore](https://img.ly/products/photo-sdk.md)

### Video Editor SDK

Multi-track video editing with transitions, effects, and audio.

[Explore](https://img.ly/products/video-sdk.md)

### AI Editor

Conversational editing where users prompt for changes in plain language.

[Explore](https://img.ly/use-cases/ai-editor.md)

### Variable Data Printing

Generate personalized print output from structured data.

[Explore](https://img.ly/use-cases/variable-data-printing.md)

### Print Personalization

Let end users customize products before they ship.

[Explore](https://img.ly/use-cases/print-personalization.md)

### Print

Power web-to-print workflows for any printable product.

[Explore](https://img.ly/industries/print.md)

### Marketing Tech

Embed design editing into marketing platforms.

[Explore](https://img.ly/industries/marketing-tech.md)

## E-commerce products are no longer judged only by how well they sell

They are also judged by how easily users can personalize them. IMG.LY helps you embed that creation layer directly into your platform, with templates, multimedia editing, structured automation, and one creative engine across commerce workflows.

## E-Commerce FAQs

### E-Commerce

**Q: How does IMG.LY support product personalization?**

A: CE.SDK embeds a full creative layer directly into your platform so shoppers or merchants can personalize products without leaving the product page. Templates provide a structured starting point for common customization use cases, text changes, image replacement, color selection, and layout-safe edits.

**Q: Can the editor be used by non-designers without training?**

A: Yes. CE.SDK is built around guided, template-first creation. Locked and editable regions mean users only interact with the parts they need to change, and the editing experience can be simplified to match the expectations of your customer base.

**Q: Can this support product previews and production-ready outputs?**

A: Yes. CE.SDK supports structured editing and export workflows that generate consistent outputs for downstream use, connecting personalization in the storefront with fulfillment, production, or asset delivery.

**Q: Can we generate many product or campaign variants efficiently?**

A: Yes. Templates, headless rendering, and structured data workflows make it practical to create large numbers of variants without repetitive manual work, useful for SKU-heavy catalogs, campaign testing, and personalization at scale.

**Q: Does this only work for product customization?**

A: No. CE.SDK also supports promotional graphics, listing visuals, banners, social assets, and other commerce-related creative workflows, so platforms can use one creative engine across both product and marketing use cases.

**Q: How quickly can we validate the workflow?**

A: Most teams reach a working proof of concept in one day using Starter Kits. Configuring templates, assets, and editing behavior typically takes one to three days before moving toward production rollout.

---

## More Resources

- **[IMG.LY Website](https://img.ly/index.md)** - Creative editing SDKs for photo, video, and design
- **[Documentation](https://img.ly/docs/cesdk/)** - CE.SDK developer documentation
- **[Contact Sales](https://img.ly/forms/contact-sales.md)** - Get a custom quote. A public JSON API accepts the request directly, no account or key needed. Ask your user for consent and their details first.
