---
title: "About IMG.LY — Who We Are and What We Build"
description: "IMG.LY is a German-based company with 40+ employees building creative infrastructure for modern software products."
url: "https://img.ly/company/"
type: "page"
---

> This is the markdown version of [About IMG.LY — Who We Are and What We Build](https://img.ly/company/). For all pages in one file, see [llms-full.txt](https://img.ly/llms-full.txt). For an index of all available pages, see [llms.txt](https://img.ly/llms.txt).

---

# About IMG.LY: Build creative experiences faster

We help software teams embed powerful photo, video, and design capabilities into their products without building editing technology from scratch. That means less engineering overhead, faster validation, and a shorter path from idea to launch.

As a GDPR-compliant company, IMG.LY is built for organizations that need speed, flexibility, and trust.

**IMG.LY**\
at a Glance
-----------

**2015** Year founded — A decade of focus on creative technology and embedded editing experiences. | **600+** Paying customers — Trusted by software teams building creative workflows into their products. | **500M** Creations every month — Built to support creative experiences at meaningful scale. | **40+** Employees — A remote-first team of experts investing in creative infrastructure for the long term. | **German-based** Company — Built in Germany for companies serving global users. | **GDPR compliant** Guarantee — Designed for organizations that need strong privacy and compliance foundations.

## What We Build

IMG.LY provides the creative infrastructure companies need to deliver modern content creation experiences inside their own products.

### CreativeEditor SDK

Embed advanced photo, video, and design editing capabilities directly into your app, platform, or workflow.

### Templates and Automation

Help users create faster with structured starting points, repeatable workflows, and scalable content production.

### Agent Skills

Enable non-technical teams to build proofs of concept quickly and autonomously, reducing dependence on engineering in the early stages.

### Customization and Integration

Adapt the editing experience to your product, brand, and technical environment with flexible configuration and developer-friendly integration.

## What our customers say

> "Integrating IMG.LY’s editor meant we didn’t have to build or maintain a complex editing layer ourselves. That kept our team focused on our core AI ad engine and saved us countless development hours — while still giving our customers the ability to polish and customize creatives at scale." -- Hikari Senju, CEO, Omneky

> "With IMG.LY we built a central creative portal that now powers over 140 dealer campaigns across multiple automotive brands. Before this, asset creation was slow and inconsistent." -- Martin Röhr, Product Owner, Digitas

> "By embedding IMG.LY’s editor we were able to hit key RFP requirements and deliver a template-based creative experience that now serves 1,000+ customers. It helped us win more deals and exceed enterprise expectations without needing to hire dedicated design teams." -- Rob Driscoll, Director of PM, Optimizely

> "Since integrating IMG.LY’s editor, we now deliver 30,000+ ad creatives per month, dramatically shorten time-to-launch, and help our clients cut design spend by up to $10,000 per month." -- Logan Welbaum, Founder, Plai

> "Our customers create over a million personalized postcards each year choosing from over hundreds of templates with IMG.LY’s SDK. It’s the only solution that allows us to build our own specialized, on-brand UI that integrates seamlessly with our platform." -- Jeanine Zaalberg, Product Manager, SwissPost

> "From a developer’s perspective, the most powerful feature of the photo editor is the integration process. It was completely flawless, quick, and easy to integrate." -- Stefano Fornari, CTO, Funambol

> "We compared IMG.LY SDK with other solutions and found that it would be the best fit for us since it provides all the features that are crucial for our use case." -- Carem Pereira, SCRUM Manager, HP

Built for modern\
software teams
--------------

IMG.LY is built for teams that need creative capabilities to become part of the product experience.

### IMG.LY stands for:

- **Flexibility over rigid workflows** — Adapt the experience to your product, brand, and use case.

- **Production-ready building blocks** — Start with proven infrastructure instead of building from scratch.

- **User experiences that feel familiar** — Help end users create faster with intuitive, approachable workflows.

- **Control where it matters** — Keep ownership over how creative functionality fits into your product.

From Idea to\
PoC — Faster
------------

With Agent Skills,\
IMG.LY helps teams move even faster.

### Agent Skills accelerate validation

Agent Skills allow non-technical stakeholders to build proofs of concept quickly and autonomously. Instead of waiting for engineering resources just to validate an idea, teams can explore use cases earlier, demonstrate value internally, and build momentum faster.

This shortens feedback loops, improves collaboration across functions, and speeds up time to market even further.

#### Claude Code

Step 1: Add the marketplace (one-time setup)

```bash
claude plugin marketplace add imgly/agent-skills
```

Step 2: Install the plugin

```bash
claude plugin install cesdk@imgly
```

#### Vercel Skills CLI

Step 1: Install all skills for Claude Code

```bash
npx skills add imgly/agent-skills -a claude-code
```

Step 2: Install a specific skill only

```bash
npx skills add imgly/agent-skills --skill docs-react -a claude-code
```

Step 3: List available skills first

```bash
npx skills add imgly/agent-skills --list
```

#### Manual Copy

Step 1: Clone the repo

```bash
git clone https://github.com/imgly/agent-skills.git
```

Step 2: Copy a specific skill into your project

```bash
cp -r agent-skills/plugins/cesdk/skills/docs-react .claude/skills/cesdk-docs-react
```

Step 3: Or copy the builder agent

```bash
cp agent-skills/plugins/cesdk/agents/builder.md .claude/agents/cesdk-builder.md
```

[Learn more about Agent Skills](https://img.ly/docs/cesdk/js/get-started/agent-skills-f7g8h9.md?ref=img.ly)

## More Than Features

IMG.LY is designed for teams that see creative functionality as a meaningful part of their product experience.

> "Our role is not to replace your product with a generic editor. Our role is to provide the infrastructure that helps you deliver creative workflows in a way that fits your users, your brand, and your business."

Whether you are adding editing, personalization, automation, or
template-driven creation, IMG.LY helps you move from concept to
production faster and with less friction.

[Explore demos](https://staging.img.ly/demos/)

[See Integration Details](https://staging.img.ly/demos/)

## Explore Case Studies

From idea to launch: see how teams build creative experiences with IMG.LY.

[View all case studies](https://img.ly/case-studies.md)

---

## More Resources

- **[IMG.LY Website](https://img.ly/index.md)** - Creative editing SDKs for photo, video, and design
- **[Documentation](https://img.ly/docs/cesdk/)** - CE.SDK developer documentation
- **[Contact Sales](https://img.ly/forms/contact-sales.md)** - Get a custom quote. A public JSON API accepts the request directly, no account or key needed. Ask your user for consent and their details first.
